What information is qualified as personal information?
Personal information also known as Personally Identifiable Information (PII) is any information that can be used to identify, contact, or locate an individual, either alone or combined with other easily accessible sources. It includes information that is linked or linkable to an individual-such as medical, educational, financial and employment information. Examples of data elements include name, fingerprints or other biometric (including genetic) data, email address, telephone number or Aadhar/PAN number.
How does a data hack or leak affect me?
Data leaks and hacks have become quite common in the digital world (see statistics) and brings with it a tangible risk for all netizens depending on whether any of your service providers, online or offline have been hacked. This includes your utility services, mobile operator, broadband provider, dining booking or shopping portal, bank (s), etc. Your risk today is that you cannot directly control these leaks or hacks, but vulnerable to its potential impact. This could lead to further attacks (like phishing/vishing) to gain more valuable information based on what the hackers already have to identity theft where hackers could pose as you based on the information they have and cause financial, physical or emotional damage to you. All this is when you suspect, least expect.
Why should I trust this solution?
Although the solution is first of its kind in India, this solution has been built and successfully deployed to almost a million customers worldwide by our vendor SentryBay, over the last 5 years. SentryBay has a track record of solving key security challenges, including some of the core building blocks needed to secure mobile and IoT - where the number and type of attack surfaces are expanding exponentially. These technologies are patented and used within proprietary products - as well as licensed to industry leaders in banking, e-commerce, enterprise, telecommunications and even IT security companies. While the number of customers worldwide is increasing, more and more institutions are also signing up for this solution as an important customer engagement tool. Based on strong experience in affinity marketing, Uppercliff Protection Pvt. Ltd is proud to bring this powerful and secure solution to its Indian customers. For more on Sentrybay please visit www.sentrybay.com.
I seldom go online for my financial transactions. Am I still at threat?
On a daily basis, you share information offline with various suppliers and service providers - mobile provider, utility services, delivery services (courier/logistics), eating establishments to avail deals, banks, insurance companies etc. Although these companies secure their systems well, cyber-attacks are increasingly becoming more sophisticated than before (See statistics and articles). Once hacked, your data can easily be traded for a price across the globe.

Hence, regardless of transacting online regularly or never, you continue to be part of the digital world and exposed to all possible digital threats!
How can I protect myself against any online threat in addition to using MDP?

Hard passwords include upper and lower case letters, numbers and special characters. They should be at least eight characters in length. They should also not spell out words easy for hackers to find, like your pet’s name or the name of a family member.

Clear history of all the devices you use in a day –home computer, work computer, or even a friend’s iPad/tablet. Internet browsers like Firefox or Chrome keep track of your browsing usage pattern. Information about what you sent from or saved on your computer can be kept for days or weeks. It is very easy for anyone who views the can steal it easily.

An increasing number of public places now offer free wireless access to the Internet. Often, a user does not need a password to connect to these wireless networks. These services might be useful, but they are also an easy way for hackers to access everything on your device. Try and avoid using public Wi-Fi, unless you don’t unless unavoidable. Using public computers opens the risk of leaving personal information on that system that can be used for social engineering.

HTTPS is officially known as “hyper-text transfer protocol secure.” It is similar to HTTP, which is used to enter Internet addresses. HTTPS adds an extra layer of security and encryption while online. Communications between users and sites that support HTTPS are encrypted. The information is also authenticated. That means that HTTPS can determine whether or not a website is real.

One of the most popular and successful ways hackers infect your computer is through a technique called phishing. Phishing occurs when someone opens an email attachment that looks real. But the attachment is actually a virus that immediately infects the user’s computer. If someone sends you a file or a website you didn’t ask for, don’t click the link.

There are many anti-virus services available for users. They can offer many different types of computer protection. Some anti-virus services are available for free.

  1. Make your password harder to hack and change it regularly.
  2. Clear your browser history
  3. Avoid using free Wi-Fi and public computers
  4. Make sure all personal/financial info is over HTTPS
  5. Watch what you click
  6. Use anti-virus protection
How can I be assured that my data will not be sold to 3rd parties for marketing/promotional purpose?
We couldn’t, even if we wanted to! When we say that your data is completely in your control – we mean it! Once you enter your personal data that needs to be monitored, we encrypt it with AES 256 and never display the entire data string again in any of our applications- not even our help advisors can see it! We will only display the only certain characters of the data, while masking the others, so that we can merely identify the data element that needs to be spoken about. Also, My Digital Protection is in the business of ‘protecting’ personal data rather than ‘compromising’ it for petty monetary gains.
What is ‘My Digital Protection’ not?
My Digital Protection should not be mistaken for any anti-virus software. Unlike anti-virus software’s which check for virus known within your system familiarity, MDP functions and guards your data across the entire online and dark web world. It doesn’t give the intruder any remote opportunity to snoop into your personal and financial information.
Can you change my account details?
No – Our backend teams have no access to your data as everything is encrypted and only you have access to it. Only you will be able to access and change all your account details. Hence, please keep your username/password safe and do not share it with anyone. We do not ask for it ever.
Can you reset my password and send it to me?
No – Only you can reset your password. We do not have any access to your personal details, except the ones we use to validate your account (Name and Email address)
Is there a Cyber Security Cell in India?
Yes and these are managed at the state/city level. For details on your state/city, please visit - www.infosecawareness.in/cyber-crime-cell
What can your family do to reduce the risk of ID Theft, and what can you do to help?
Remember that your personal information is valuable. When someone asks for it, stop. Ask them some questions: why do they need it? How will they use it? Will they share it with anyone else? Sharing information like your email address or phone number doesn't necessarily mean your identity will be stolen—but it pays to be cautious. Don't ever give out your family's credit card or bank account numbers, or your PAN/Aadhar number.